A2P Privacy Policy

Last updated June 1, 2025

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1. Data Controller
Brighter Living Home Health Care, LLC (“we,” “us,” or “our”) is responsible for how we collect, use, and share your data when you receive our SMS/MMS messages.

2. Information We Collect

• You provide: Name, department, and mobile phone number.

• We log: Message timestamps and delivery status.

3. How We Use Your Data

• To deliver meeting reminders, schedule updates, and important alerts.

• To manage your opt-in/opt-out status and respond to HELP requests.

4. Legal Basis

• Consent: You agree when you opt in.

• Legitimate interest: Maintaining reliable internal communications.

5. Sharing & Disclosure
We share only with:

• MightyCall (and underlying carriers) to deliver messages.

• The Campaign Registry (TCR) and U.S. carriers as required.
  We never sell or rent your data.

6. Data Retention
We keep your data while you’re opted in, plus 12 months afterward for compliance.

7. Your Rights
You can request access, correction, or deletion of your data. Reply STOP at any time to withdraw consent.

8. Security
We implement industry-standard safeguards to protect your information.

9. Updates
This policy may change; the “Last updated” date will reflect revisions. Continued use means you accept any updates.